InDesign (design manual, promotional merchandise); Premier Pro, After Effects (video)
We wanted to create a logo that was representative, something elegant, youthful, aesthetically
pleasing and professional. Besides the name you can see the sign representing both a conductor's stick and the F-holes
from a stringed musical instruments.
Orange is the center colour of the orchestra. It signifies joy, creativity, determination,
freedom and freshness. Combined with the classical black and white, grey and dark brown, they create a style that is
powerful through its simplicity.
The font chosen was Quicksand. It is readable and easy to communicate with
This is a promotional video which shows the evolution of the young musicians from the classroom
in which they are taught, to rehearsals, ending with a concert in the Concert Hall of the DR building.